Rethinking Business School

This post doesn't have much to do with marketing or stories, it's just something I've been thinking about for the past couple of days... 

I have been reading Seth Godin’s new book, Linchpin, in which he is very critical of the failure of our education system to teach creativity. He argues that we churn out legions of “factory workers” who appear happy with meaningless jobs in exchange for the security of a paycheck. We are taught to follow directions, color within the lines, and never question authority. And we learn those lessons very well. (The way Seth describes it is far more nuanced.) 

At the same time, I have been reflecting on... 

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